Motorhome Maladies

The perilously perched Motorhome is introducing another thing wot I did at work… I put together an infographic / illustrated stats which cover the last few years of Caravan Guard’s motorhome insurance claims.

You can see the whole thing on the company blog herevia the below image, or on You can click it again in the C.G. post to go super-big. I’ve chopped the full-length preview of what awaits you into three, so you can see it at a reasonable size: To soak in all the graphical fineries, though, you should just click through already!

Caravan Guard Motorhomes Insurance Claims - Click to visit

A few months ago, armed with a massive spreadsheet from the Claims team database, we’d search for common words (“tyre”) and unusual words (“explosion”), getting enough stats together with enough variety and no repetition to proceed.
The background, header and logo are from the 2013 Infographic, while the three-quarter view motorhome parked by the Louvre is an existing asset from brochures. Which i’ve tweaked. Everything else, I made from scratch.

Here follows a list of trivia and accurate minutiae:
Photo of Louvre Pyramid, ParisMy maths skills melted while attempting to calculate how much glass the Gherkin had, ending up at a figure with which one could probably glaze all of City of London. I switched to the Louvre Pyramid; made of more sensible geometry, and in a more exotic locale.

Platinum Catalytic Convertor ringIn the catalytic convertor section, there really are 99 rings (the CC wedding ring is the 99th).

Screenshot of Grand Theft Auto (1997)For the car park section, I used sprites from the original Grand Theft Auto as reference.

Screenshot of fishing in MinecraftWith the Handbrake claims (also this post’s header image)… can you spot the fish swimming in the harbour?

Section of "Monster Oven" Instagram shotThe “Monster Oven” doodle I Instagrammed should make a little more sense now.

Photo of Swift Bessacarr 500 SeriesThe three motorhomes tied together with ribbon (and a keyfob gift tag) are the correct model. What do you take me for?

Damaged Emergency Services vehicles being towedYes, the six emergency vehicles claims involved 2 police cars, 2 ambulances and 1 fire engine.

Photo of Black and White helicopterAnyone recognize the helicopter? A bit before my time, but it’s still a reference. Your answer lies on YouTube.

I’d say that’s enough [Img] tags for now… G’night everybody!

Caravans and Bicycles


In February I started working for Caravan Guard (and it’s sister company Leisuredays), a medium-sized, family run insurance company. It’s no secret: My CV’s available on this website, after all. I’m in the Marketing department… as a Graphic Designer. Last month I moved to ‘Permanent contract’ status.

Success Kid and company logo

Success Kid approves.

I’ve been doing a huge amount of wonderful stuff, both straight-laced and silly, for both the Leisuredays re-branding and more general tasks. Making the sky blue on overcast photos. Adding and removing signs. Removing people. We’ve got new and updated booklets, flyers, folders, tiny stickers and big banners into production. I’ve made a truckload of icons, graphs and graphics, while correcting and refining the existing sets. I even got talking cows into a milk-bottle shaped mailer.
Continue reading

Oh Boy!

'Oh Boy!' greeting card

A couple of friends had their first child this week – a baby boy – and there was much rejoicing.

This card came together around Easter-time, hence the theme. The main decoration is felt, with pen for the eyes and mouths. Kids love felt. Lightly concerned that kids love to eat everything too, considering UHU binds it together. I rounded the corners at least.

The process of construction was roundabout… Continue reading

The Ravages of Age


Twitter rolled out new look profiles last month, allowing higher resolution avatars than before. I opened my Photoshop file to export a larger copy, made sure the glasses resemble my current pair… then lopped off the quiff (as I no longer sport one).

Hair today, gone tomorrow.

The official Twitter logo had its hair cut in 2012.

The human self-portrait, displayed on my portfolio cover and in the top-right of this blog, has also been shorn and contemporised…

Continue reading

Fish Head and Friends


Happy Star Wars Day! The Fourth of May be on your side, or words to that effect.

As one of my best-known works, it’s funny it’s not had a write up – Ackbarpography was made pre-blog. The origin is now unclear, but one day in 2009 I was struck with the urge to try Type Art, and merging Star Wars characters Admiral Ackbar with his famous phrase “It’s A Trap!” was the one for me.

I traced an image of an Ackbar Lego Minifig to get simplified, head-on features. I then spent considerable time making the letters into facial features while, keeping them legible and in order. I was hesitant to add “non-letters” in to complete the face, getting away with the eyes because they’re at either side. Along with a collar, I added a hatched head shape behind everything to cohere the lettering together.
Continue reading